TL;DR: Usage-based pricing. Your plan buys a monthly bucket of credits; signals and enrichments consume credits per the action's published rate, and qualification is free. Credits roll over at 2×, and auto top-up buys more credits when your balance drops below a threshold you set.
The credit model
Every billable action has a fixed per-action credit cost (published on the pricing page). Examples:
- Capture a signal: 0–3 credits depending on signal type
- Enrich a work email: 1–3 credits depending on which provider in the waterfall succeeds
- Enrich a phone number: 2–5 credits
- Run a deep research on a lead: 8 credits
- Qualification: 0 credits (free)
- Audience evaluation: 0 credits (free)
Pricing-page-canonical values are the source of truth; specs and this article don't duplicate the numbers. See pricing page for current rates.
Credit buckets
Plans run Free, Pre-PMF ($49–$899/mo, 1,500–75,000 credits), Post-PMF and Agency. The bucket renews monthly on the workspace's billing cycle, and credits roll over at 2×. Compare and change plans at Settings → Billing → Plans.
Settings → Billing shows:
- Current bucket size
- Credits used this cycle
- Credits remaining
- Cycle resets in N days
- Average daily burn rate
- Projected end-of-cycle balance (positive = surplus, negative = overage)
Manage billingandView invoices
Overage policy
Auto top-up buys more credits when your balance drops below a threshold you set. Set the threshold and the top-up amount in Settings → Billing; the minimum top-up is 500 credits.
Reading the usage breakdown
Settings → Usage shows every run to the minute with its credit cost.
Useful for cost attribution and tuning.
Per-action confirmation
Bulk operations show a credit-cost confirmation before running. The dialog includes:
- Action being run
- Records affected
- Estimated credit cost
- Current balance
- Whether you'll go into overage
You can always cancel before confirming. Single-record actions (Enrich button on a lead detail) don't confirm — they just charge if the channel needs enriching.
Annual contracts
For high-volume motions, annual contracts with discounts are available. Contact sales for pricing. Annual contracts get:
- Discounted per-credit rate
- Pre-paid bucket (no monthly renewal billing)
- Custom overage policy (often pre-negotiated additional buckets)
- Dedicated CSM