TL;DR: Usage-based pricing. Buy a monthly bucket of credits; signals, enrichments, and qualifications consume credits per the action's published rate. Overage policy is configurable: auto-buy more, pause and wait, or top-up.
The credit model
Every billable action has a fixed per-action credit cost (published on the pricing page). Examples:
- Capture a signal: 0–3 credits depending on signal type
- Enrich a work email: 1–3 credits depending on which provider in the waterfall succeeds
- Enrich a phone number: 2–5 credits
- Run a deep research on a lead: 8 credits
- Qualification: 0 credits (free)
- Audience evaluation: 0 credits (free)
Pricing-page-canonical values are the source of truth; specs and this article don't duplicate the numbers. See pricing page for current rates.
Credit buckets
Workspaces buy a monthly credit bucket. Bucket sizes are tiered (e.g. 10K, 50K, 250K, 1M, custom). The bucket renews monthly on the workspace's billing cycle.
Settings → Billing shows:
- Current bucket size
- Credits used this cycle
- Credits remaining
- Cycle resets in N days
- Average daily burn rate
- Projected end-of-cycle balance (positive = surplus, negative = overage)
Overage policy
When the bucket runs out mid-cycle, the workspace's overage policy decides what happens:
- Auto-buy — automatically purchase another bucket of the same size. Charged on the same card. No interruption.
- Pause — stop all billable actions until the next billing cycle OR manual top-up. Existing audiences continue to evaluate (free) but no new captures / enrichments run.
- Top-up only — pause until you manually click
Buy creditsin the billing settings. Useful for budget control.
Default is Auto-buy for paid plans, Pause for trial plans.
Reading the usage breakdown
Settings → Billing → Usage breakdown shows credit burn:
- By action type (signal capture / enrichment / research)
- By signal type (Keywords / Replies / Demo Viewed / ...)
- By provider (which enrichment provider used the most credits)
- By user (which team member triggered the most billable actions)
- By audience (which audience drove the most enrichment cost)
- By day / week / month
Useful for cost attribution and tuning. If Provider B is consuming 40% of the enrichment budget but contributing 10% of replies, it's overpriced for your motion — adjust the waterfall priority.
Per-action confirmation
Bulk operations show a credit-cost confirmation before running. The dialog includes:
- Action being run
- Records affected
- Estimated credit cost
- Current balance
- Whether you'll go into overage
You can always cancel before confirming. Single-record actions (Enrich button on a lead detail) don't confirm — they just charge if the channel needs enriching.
Setting alerts
Settings → Billing → Alerts:
- Notify when balance drops below X credits
- Notify when daily burn rate exceeds Y credits
- Notify when projected end-of-cycle balance goes negative
Alerts fire as in-app notifications and (optionally) email to billing contacts.
Annual contracts
For high-volume motions, annual contracts with discounts are available. Contact sales for pricing. Annual contracts get:
- Discounted per-credit rate
- Pre-paid bucket (no monthly renewal billing)
- Custom overage policy (often pre-negotiated additional buckets)
- Dedicated CSM